These came out right at the same time as the 2017 Do Us a Flavor contest, but oddly were not one of the three finalists for that year’s contest. I suppose it could be a Lays creation, but it smacks of user submission sensibility. Taste-wise, we give these good marks, although the namesake flavor (or flavors) are understated to the point they are not particularly identifiable. The cream cheese is mostly invisible, which is surprising since Lays did successfully evoke cream cheese that same month with the Do Us a Flavor finalist, “Everything Bagel with Cream Cheese.” The bacon flavor was surprisingly subtle, which I suppose is a good show of restraint by Lays in this bacon-crazed society of ours. The jalapeño was the most notable flavor, but also restrained, mostly revealing itself at the end and in the aftertaste. And as a whole, they don’t scream, “Lays Bacon Wrapped Jalapeño Popper!” That’s not to say these are flavorless. They are good. But like many other gimmick flavors, this is, a unique idea and a tasty chip. But it fails in its evoking its namesake flavor.